Yuav ua li cas tshaj tawm hauv Is Taws Nem, thiab qhov tseem ceeb tshaj - qhov twg? Dab tsi yog muab raws li kev xaiv them nyiaj? Li cas txog cov dawb? Qhov twg yog qhov zoo tshaj plaws rau kev tshaj tawm hauv Is Taws Nem kom thiaj li muaj txiaj ntsig?
cov ntaub ntawv dav dav
Kev tshaj tawm yog lub cav ntawm kev lag luam. Qhov ntawd yog qhov postulate hais. Thiab qhov loj dua txoj kev mus kom ze, qhov txiaj ntsig zoo dua. Is Taws Nem nyob hauv ib qho chaw tshwj xeeb hauv cov zej zog cov ntaub ntawv niaj hnub. Thiab, raws li, kev xav tuaj txog yuav ua li cas los txhawb koj cov khoom lossis kev pabcuam hauv Web. Lawm, cov pib tshiab muaj lus nug: qhov twg thiab yuav ua li cas tshaj tawm hauv Is Taws Nem, them nyiaj lossis pub dawb? Yog li, cia peb hais txog cov cuab yeej txhawb nqa tseem ceeb:
- Cov ntsiab lus tshaj tawm.
- Blogs.
- Media.
- kev koom tes thiab kev sib pauv pauv.
- Shareware.
- kev txhawb siab.
- Social networks.
Txhua ntawm lawv muaj nws qhov zoo, nta thiab qhov tsis zoo. Yuav siv dab tsi?
Hais txog pub dawb thiab them
Ua ntej mus rau lub ntsiab lus tseem ceeb, kuv xav ua tib zoo saib xyuas qhov tseem ceeb nokev ua si. Tau kawg, kuv xav kom txhua yam dawb. Tab sis, alas, qhov no tsis tshwm sim. Txawm li cas los xij hu ua dawb, raws li txoj cai, yog li no xwb conditionally. Tom qab tag nrho, koj yuav tsum tsis txhob siv nyiaj, tab sis koj lub sijhawm. Nyob rau hauv lub neej yav tom ntej, xav txog txhua yam cuab yeej, nyob rau hauv parallel, yuav tsum tau them nyiaj mloog mus rau qhov muaj peev xwm ua yam tsis muaj nqi khoom, tab sis txi koj lub sij hawm. Qhov twg yog qhov zoo dua, cia sawv daws txiav txim siab rau nws tus kheej. Thaum xub thawj, kev txi koj lub sij hawm yuav raug tsim nyog. Tab sis tom qab ntawd koj yuav tau hloov mus rau cov kev xaiv them nyiaj. Tom qab tag nrho, lub sij hawm yog nyiaj. Thiab nws yog qhov zoo dua kom khwv tau nyiaj zoo hauv 10 teev, ib feem ntawm qhov tom qab ntawd yuav mus rau kev tshaj tawm, dua li kev txhawb nqa koj tus kheej.
Cov ntsiab lus tshaj tawm
Nws yog, ib tus tuaj yeem ntseeg tau hais tias, tus qauv txhawb nqa. Dab tsi yog nws cov ntsiab lus: koj yuav tsum them nyiaj rau qee qhov nyiaj, teeb tsa cov xwm txheej - thiab tos qhov tshwm sim. Nrog txoj hauv kev zoo, nws yuav qhia rau koj paub txog koj tus kheej sai heev. Nov yog yuav ua li cas tshaj tawm hauv online yam tsis muaj hassle. Ntawm chav kawm, nws yog ntshaw kom kawm cov ntaub ntawv thematic thiaj li yuav ua rau kom nws cov hauj lwm zoo. Tom qab tag nrho, contextual advertising yog xws li ib tug kheej kheej uas rushing ntawm nws nrog rab ntaj yog fraught nrog cov nuj nqis tseem ceeb thiab tsis tshua muaj txiaj ntsig. Qhov twg yuav tshaj tawm online? Muaj ntau tus lej sib txawv, qhov nrov tshaj plaws yog Google Adwords thiab Yandex. Direct. Nyob rau hauv cov ntaub ntawv ntawm lawv, tsuas yog them nyiaj pab them. Nws yog tsis yooj yim sua kom tsis txhob nco tus nqi siab: ib qho kev tshaj tawm hauv cov tshuab no yuav raug nqi,tsawg kawg yog ob peb txhiab rubles. Tab sis qhov no tau them nyiaj los ntawm kev muaj peev xwm xaiv qhov nqaim tsom thiab thematic saib los ntawm ntau lab tus neeg tuaj saib. Lwm lub tshuab muaj peev xwm tshaj tawm ntawm tus nqi qis, tab sis, alas, qhov kawg tshwm sim kuj poob nrog lawv.
Blogs
Nyob rau hauv cov ntaub ntawv hnub nyoog, nws yuav tsis yooj yim rau ib tug neeg los qhia lawv cov kev xav rau ntau tus neeg. Qee lub sij hawm nws tsuas yog loj. Blogs yog qhov kev siv zoo nkauj ntawm qhov xwm txheej no. Lawv qhov txiaj ntsig tseem ceeb kuj yog qhov tseeb tias lawv feem ntau yog qhov chaw nrog cov ntsiab lus kom pom tseeb. Muaj cov cib fim pub dawb / them nyiaj txhawb nqa ntawm no. Yog tias koj muaj nyiaj, koj tuaj yeem pom zoo thiab xaj cov ntawv them nyiaj, qhov chaw koj yuav tshuaj xyuas cov khoom lossis kev pabcuam. Tab sis qhov no tsis yog tib txoj kev xaiv. Koj tuaj yeem xaj ib qho kev tshaj tawm, uas feem ntau muab tso rau hauv qhov kawg ntawm cov ntawv nyeem thiab muaj ob peb kab nrog qhov txuas rau cov khoom. Lwm qhov kev xaiv nyob rau hauv cov ntaub ntawv ntawm blogs yog tso ib tug banner pom los ntawm ib nplooj ntawv ntawm lub site. Tag nrho cov no siv rau cov cuab yeej txhawb kev them nyiaj. Yuav ua li cas yog tias tsis muaj nyiaj? Nyob rau hauv cov ntaub ntawv ntawm me me thiab nruab nrab blogs, koj tuaj yeem pom zoo rau kev sib pauv pauv - sau cov ntawv rau lub xaib hauv kev pauv rau ib qho kev tshaj tawm. Tau kawg, qhov no tsis yog qhov kev xaiv zoo tshaj plaws, tab sis tseem zoo dua tsis muaj dab tsi hlo li.
Media
Thaum cov lus nug tshwm sim ntawm qhov twg yuav tshaj tawm zoo hauv Is Taws Nem, tsawg tus neeg xav txog kev tshaj tawm. Thiab nyob rau hauv vain - nws yog ib qhov zoo ntawm attracting cov neeg muas zaub tshiab. Raws li txoj cai, ntawm no nws muaj peev xwm los ua ib qho tawm ntawm implicit/explicitadvertising (feem ntau, dawb / them). Rau qhov ntau dua, txhua qhov no siv tau rau cov xov xwm hauv cheeb tsam, tab sis nws yuav zoo siv rau hauv tsoomfwv qib siab. Nws yog dab tsi? Nyob rau hauv ib qho teeb meem pom tseeb, nws tsuas yog txaus kom muaj nyiaj thiab tiv tauj tus neeg saib xyuas kom cov ntawv tshaj tawm lossis cov ntawv tshaj tawm tau muab tso rau hauv lub vev xaib tshaj tawm. Qhov no yog qhov tshwj xeeb tshaj yog thaum ua haujlwm nrog cov ntsiab lus thematic. Kev tshaj tawm tsis raug cai tuaj yeem tshwm sim yog tias cov xov xwm siv kev sib tham lossis muaj kev ua haujlwm ntawm kev tswj hwm tus sau kab ntawv, qhov twg txhua tus (nrog lub peev xwm sau ntawv thiab, qee zaum, lwm yam xwm txheej) tuaj yeem qhia lawv cov kev xav txog qee yam, thaum tib lub sijhawm hais txog cov khoom nyiam. Nov yog yuav ua li cas tshaj tawm online yooj yim thiab ua tau zoo. Muaj tseeb tiag, nws tseem yuav tsum nkag siab tias nws yuav tsis ua haujlwm kom tau mus rau tsoomfwv qib siab tam sim ntawd - feem ntau yuav, thaum xub thawj koj yuav tsum txaus siab rau cheeb tsam, cheeb tsam lossis txawm lub nroog.
koom tes thiab sib pauv pauv
Nov yog cov khoom siv txhawb nqa uas ua haujlwm nws tus kheej li shareware txij thaum pib. Nws essence yog dab tsi? Cov chaw tso ib qho ntxig rau hauv lawv cov nplooj ntawv uas tshaj tawm kev tshaj tawm ntawm lwm qhov chaw, thiab rau txhua qhov kev hloov pauv, cov txiaj ntsig hauv lub cev raug them, uas tuaj yeem siv rau kev hloov mus rau lwm qhov chaw. Feem ntau qhov zoo ntawm cov neeg siv (uas yog, lub sijhawm lawv siv ntawm nplooj ntawv) yuav tsis siab. Kuj tseem muaj lub sijhawm los yuav cov txiaj ntsig hauv qhov system txhawm rau coj cov neeg siv los ntawm nplooj ntawv ntawm lwm tus neeg koom. Tus nqi tsis siab (pennynyob rau hauv qhov tseeb ntawm lo lus), tab sis qhov no yog offset los ntawm qhov tsis zoo ntawm cov neeg tuaj xyuas: feem pua ntawm kev rov tuaj xyuas yog tsawg.
Shareware
Lawv qhov tshwj xeeb yog tias nrog txoj hauv kev muaj peev xwm, koj tuaj yeem tau txais txiaj ntsig zoo ntawm kev tawm dag zog, siv koj tus kheej lub zog xwb. Koj tuaj yeem tshaj tawm qhov twg hauv Is Taws Nem hauv qhov xwm txheej no? Thaum pib, koj tuaj yeem kos koj lub tuam txhab ntawm daim duab qhia chaw ntawm cov kev pabcuam nrov. Ua ntej tshaj plaws, koj yuav tsum xyuam xim rau Google thiab Yandex. Lawv muab cov kev pab cuam ntsig txog Maps thiab Maps. Tej zaum koj yuav tau txais qhov kev xav tias tus naj npawb ntawm cov neeg tuaj xyuas yuav tsis raug saib xyuas. Tab sis nws tsis yog. Nyob rau hauv rooj plaub ntawm kev thov geo-dependent los ntawm tus neeg siv ntawm lub tshuab tshawb nrhiav, nws yuav muab cov tuam txhab nyob ze uas cim rau ntawm daim duab qhia chaw. Qhov no yog qhov ua tau zoo thiab feem ntau thematic pub dawb cov ntsiab lus tshaj tawm, txawm tias nyob hauv hom txawv txawv.
Koj tuaj yeem siv cov kev pabcuam ntawm cov npe thiab cov ntawv teev npe. Qhov no yog qhov tshwj xeeb tshaj yog rau cov nroog me nrog cov pej xeem ntawm ntau kaum lossis ntau pua txhiab tus. Lawv feem ntau muaj cov portals nrov los ntawm cov nplooj ntawv uas koj tuaj yeem ncav cuag cov neeg hauv zos. Thiab thaj chaw ua lag luam nyiam nrhiav cov neeg xa khoom hauv zos los ntawm cov ntawv teev npe. Feem ntau, tsis hais koj zoo li cas, ib qho txiaj ntsig. Muaj tseeb tiag, rau qhov kev ncaj ncees, nws tseem yuav tsum tau muab sau tseg tias thaum cov pej xeem loj hlob thiab ncav cuag tus lej ntawm ib lab tus tib neeg, txoj kev no yuav ua haujlwm tsawg dua. Chaw nyob tsis yog ib txwm pub dawb. Qee zaum,kom nkag mus rau hauv catalog, tsuas yog xa daim ntawv thov. Nws kuj tshwm sim tias koj yuav tsum tau qhia meej txog qhov backlink. Lossis koj yuav tau them ib qho nyiaj. Tab sis tseem, txoj kev tshaj tawm hauv Is Taws Nem pheej yig thiab zoo siab feem ntau tau txais.
kev txhawb siab
Koj tuaj yeem koom tes nrog lwm tus neeg sawv cev ntawm lub ntiaj teb kev lag luam kom nce koj cov txiaj ntsig. Cia peb saib ib qho piv txwv me me. Muaj lub tuam txhab A. Nws koom nrog qhov tseeb tias nws muaj ib hmo ntuj. Muaj tuam txhab B. Nws yog lub tsheb tavxij depot. Qhov kev sib koom tes muaj txiaj ntsig zoo li cas tuaj yeem muab rau hauv qhov no? Cov neeg mus ncig ua si hmo ntuj feem ntau xaj kom tsheb tavxij rov qab los tsev. Kev thauj pej xeem tsis khiav thaum peb teev sawv ntxov; koj tsis tuaj yeem qaug cawv hauv koj lub tsheb. Thiab nyob rau hauv ib lub tsheb tavxij, kev tshaj tawm rau ib hmo ntuj tuaj yeem muaj. Thiab cov neeg uas yuav xav txog qhov twg yuav mus so thaum yav tsaus ntuj muaj feem ntau yuav ua rau lawv xaiv los ntawm qhov chaw lom zem.
social media resource
Yog lub roob tsis mus rau Mohammed, nws mus rau lub roob. Nws yog ib qho tsim nyog yuav tsum nco ntsoov qhov yooj yim no, tab sis tib lub sij hawm txoj cai muaj txiaj ntsig. Yog li ntawd, thaum txiav txim siab qhov twg yuav tshaj tawm lub khw hauv online, koj yuav tsum tau saib cov sijhawm uas tau muab los ntawm cov kev sib tham nrov. Lawv tuaj yeem yog lub platform zoo heev rau kev nce qib. Tab sis nyob rau hauv cov ntaub ntawv no, koj yuav tsum ua hauj lwm thiab tswj cov kev ua ub no nyob rau theem. Koj yuav tsum tau npaj teb sai sai rau tus kheej thov, teb raucov lus nug, kev tsis txaus siab, kev tawm tswv yim thiab tshem tawm kev qias neeg, rudeness thiab lwm tus neeg tshaj tawm. Hais txog qhov twg yuav tshaj tawm hauv Is Taws Nem, peb tuaj yeem hais ncaj qha tias qhov no yog qhov cuab yeej siv tau zoo. Qee tus neeg tsim lawv txoj kev lag luam hauv social media. Qhov no siv rau cov neeg ua rooj tog, talismans nrog lawv tus kheej txhais tes, xaj khaub ncaws los ntawm lwm lub teb chaws, thiab ntau lwm tus. Ib tug tsuas yog yuav tsum tau ua tib zoo xav thiab ua tib zoo mus txog qhov kev nce qib, vim qhov tshwm sim yuav tsis ua rau koj tos.
Tsim kom muaj kev tshaj tawm kev tshaj tawm zoo
Koj yuav tsum xav txog seb qhov kev nce qib yuav yog ib txwm muaj lossis tshiab. Nws yog ntshaw kom tso accents kom cov zis yog zoo huv si, ntxim hlub thiab dynamic advertising ntawm ib tug pom zoo xwm. Nws yuav tsum nco ntsoov tias ntau tus neeg twb tau kawm kom tsis quav ntsej txog kev txhoj puab heev monsters. Thiab tsis muaj leej twg tso tseg qhov kev sib tw. Yog li ntawd, nyob rau hauv cov ntaub ntawv ntawm kev tshaj tawm, nws yog ib qhov tsim nyog yuav tsum tsis txhob ua nyob rau hauv ib tug stereotyped txoj kev, tab sis yuav tsum tau sim los nrog koj tus kheej cov khoom. Txawm li cas los xij tsis ua tiav lossis tsis zoo nws yuav pib zoo li, hauv kev muaj tiag nws yuav tig tawm txawv kiag li. Tau kawg, kev paub tsis raug mob ib yam. Thiab koj tuaj yeem tau txais nws tsuas yog tias koj nquag ua, kawm, sim, sim nrog ntau txoj hauv kev.
Nws tsis mob rau kev kawm paub ntau ntxiv txog qhov chaw uas qhov kev xav tau leaning. Ntawm no, piv txwv li, cia peb coj cov ntsiab lus tshaj tawm los ntawm "Yandex" lossis "Google". Ua ntej yuav nqis tes ua, peb qhia koj kom nyeem cov lus pom zoo,yuav ua li cas tshaj tawm hauv online uas cov tuam txhab no muab. Nws tsis raug mob los nrhiav cov peev txheej thematic qhov twg cov neeg tshaj tawm nyob rau hauv thiaj li yuav nyeem qhov lawv sau. Koj tuaj yeem nrhiav cov ncauj lus kom ntxaws qhov twg nws yuav piav qhia meej tias qhov tshwm sim thaum pib, thiab qhov kawg tshwm sim yog dab tsi. Qhov ntawd, feem ntau, yog txhua yam koj yuav tsum paub txog yuav ua li cas tshaj tawm hauv Is Taws Nem koj tus kheej.