Banner qhov ntau thiab tsawg: cov qauv qauv thiab cov yam ntxwv ntawm kev siv

Cov txheej txheem:

Banner qhov ntau thiab tsawg: cov qauv qauv thiab cov yam ntxwv ntawm kev siv
Banner qhov ntau thiab tsawg: cov qauv qauv thiab cov yam ntxwv ntawm kev siv
Anonim

Banner advertising yog ib qho ntawm cov cuab yeej siv tau zoo tshaj plaws rau kev muag khoom thiab kev pabcuam. Txawm li cas los xij, kom tau txais txiaj ntsig zoo, nws tsis txaus tsuas yog txhawm rau txhim kho tus chij ntawm lub xaib, vim tias kev tshaj tawm yuav tsum ua tib zoo xav. Ib qho ntawm cov yam ntxwv tseem ceeb hauv qhov no yog qhov loj ntawm cov khoom lag luam tshaj tawm.

Vim li cas loj thiaj tseem ceeb

Banner qhov ntau thiab tsawg yog qhov sib xyaw ntawm nws qhov siab thiab qhov dav. Kev lig kev cai, qhov ntsuas no tau teev nyob rau hauv pixels. Yog li, yog tias tus nqi yog 728 x 90, qhov no qhia tau hais tias qhov dav ntawm tus chij nce mus txog 728 pixels, thiab qhov siab yog 90

Banner qhov ntau thiab tsawg hauv pixels
Banner qhov ntau thiab tsawg hauv pixels

Tsis muaj thiab tsis tuaj yeem txwv tshwj xeeb ntawm qhov loj ntawm cov khoom lag luam tshaj tawm no, txij li yog tias koj xav tau, koj tuaj yeem tsim tus chij nrog qhov dav thiab qhov siab kiag li. Tab sis kev tshaj tawm cov neeg siv khoom feem ntau tsuas yog siv qee qhov kev xaiv, thiab yog li cov npe ntawm cov ntawv tshaj tawm no suav tias yog ib txwm siv lossis classic.

Big banners

Nrog cov banners loj nrog cov qauv loj, koj tuaj yeem ua taurau npe rau ob peb tug.

Piv txwv li, 728 x 90 pixels. Qhov loj ntawm hom banner no rightfully occupies ib qho ntawm thawj qhov chaw nyob rau hauv daim ntawv teev cov loj-hom ntawv tshaj tawm ntawm lub site. Nws yog ib qho tsim nyog sau cia tias hom ntawv tshwj xeeb no yog qhov xav tau ntawm cov neeg tshaj tawm, txij li qhov dav ntawm 728 pixels yuav luag tag nrho qhov dav ntawm nplooj ntawv. Qhov tshwj xeeb no tso cai rau koj tso rau hauv daim ntawv chij tag nrho cov ntaub ntawv tsim nyog txog cov khoom lag luam thiab tib lub sijhawm ua rau kev tshaj tawm pom zoo rau cov neeg tuaj xyuas lub vev xaib. Tsis muaj ib yam dab tsi superfluous ntawm no, yog li koj yuav tsis tas them nyiaj tshaj rau kev tshaj tawm kev tshaj tawm.

yuav ua li cas banners
yuav ua li cas banners

Yog tias siv qhov loj me ntawm 336 x 280 pixels, xws li cov duab plaub loj tuaj yeem suav tias loj heev, thiab zoo nkaus li zoo li square. Cov neeg tshaj tawm tsis xaiv nws ntau zaus (txawm tias txawm hais tias qhov tshwj xeeb no tso cai rau koj siv yuav luag txhua hom kev nthuav qhia cov ntaub ntawv: zoo li qub, animated lossis flash). Cov lus piav qhia yuav yog tus nqi siab ntawm qhov kev txiav txim thiab tsis yog qhov chaw yooj yim tshaj plaws ntawm qhov chaw.

300 x 600 pixels yog daim duab plaub ntsug loj uas haum rau txhua hom kev tshaj tawm. Lub vev xaib siv ntau qhov chaw, tsis tas yuav muaj qhov chaw zoo thiab yuav raug nqi ntau.

240 x 400 pixels - daim duab plaub ntsug nrog cov qhov ntev no tseem suav tias loj heev, tab sis nws muaj kev qhuas me ntsis. Qhov tsis pub leejtwg paub ntawm lub xeev txoj haujlwm no yog kev them taus (piv rau cov qauv loj dua) thiab muaj peev xwm siv tau ntau yam ntaub ntawv xaiv.

qhov ntau thiab tsawg

Siv nruab nrab qhov loj me rau cov ntawv tso cai tso cai rau koj kom tau txais kev tshaj tawm duab plaub lossis elongated. Ntawm lawv:

  • 180 x 150 - duab plaub;
  • 120 x 240 - ntsug hom;
  • 300 x 250 - duab plaub nruab nrab;
  • 160 x 600 - ntsug duab plaub (feem ntau hu ua "dav skyscraper");
  • 120 x 600 - "skyscraper";
  • 468 x 60 - banner ntev (suav nrog hauv cov npe ntawm cov kev xaiv nrov tshaj plaws rau cov khoom lag luam tshaj tawm);
  • 250 x 250 - nruab nrab square (cov ntaub ntawv qhia tau zoo heev thiab cov qauv compact heev).
Standard banner qhov ntau thiab tsawg
Standard banner qhov ntau thiab tsawg

Banners los ntawm daim ntawv teev npe no feem ntau xaiv thiab muaj ntau yam lus piav qhia rau qhov no. Ua ntej, qhov loj ntawm cov qauv yog loj txaus kom nyiam cov neeg tuaj xyuas qhov chaw. Qhov thib ob, tus nqi ntawm kev tshaj tawm kev tshaj tawm yuav luag ib txwm them tawm (siv rau hauv tus account tsim kom raug).

Nws tseem yog ib qho tseem ceeb uas cov webmasters ua hauj lwm txaus siab nrog cov hom ntawv nruab nrab.

Small banner sizes

Ntawm cov ntawv me me, cov qauv hauv qab no suav tias yog qhov nrov tshaj plaws.

  1. 100 x 100 thiab 125 x 125 - xws li cov squares loj tuaj yeem pom hauv Is Taws Nem ntau zaus. Qhov no yog vim tus nqi pheej yig ntawm kev tso kawm. Qhov tsis zoo tseem ceeb yog tias cov hom ntawv zoo li no tsis haum rau txhua hom kev tshaj tawm, ntxiv rau, lawv tsis paub ntau.
  2. 120 x 60 - kab rov tav kab rov tav ntawm qhov loj me no kuj tau muab cais ua tus chij me. Nws tsis tshua xaiv.
  3. 80 x 31. Cov hom ntawv no feem ntau hu ua "khawm" vim lawv qhov compactness. Qhov zoo ntawm qhov kev xaiv no yog pheej yig, tab sis nws yog qhov nyuaj heev kom haum cov ntsiab lus tseem ceeb rau hauv qhov loj me me. Qhov tshwm sim yog cov ntsiab lus tsis tshua muaj thiab tsis tshua nyiam los ntawm cov neeg tuaj saib.

Yog li, muaj ntau tus qauv banner loj. Ntawm lawv muaj ob qho loj thiab me heev. Txhua tus tshaj tawm thiab tus tswv web yuav tuaj yeem xaiv qhov kev xaiv zoo tshaj plaws yam tsis muaj teeb meem.

Pom zoo: