Meta-tag Title: lub hom phiaj, raug nkag, sau, pov thawj thiab cov lus pom zoo

Cov txheej txheem:

Meta-tag Title: lub hom phiaj, raug nkag, sau, pov thawj thiab cov lus pom zoo
Meta-tag Title: lub hom phiaj, raug nkag, sau, pov thawj thiab cov lus pom zoo
Anonim

Yuav kom lub xaib tso tawm kom raug raws li qhov ua tau hauv kev tshawb fawb xyaw thiab qhia tsuas yog cov ntaub ntawv tseem ceeb, muaj cov cuab yeej xws li Title meta tag. Nws yog nws leej twg yog thawj yam uas cov neeg siv Internet saib thaum lawv mus rau ib qho kev tshawb fawb cav.

kev txhim kho lub vev xaib
kev txhim kho lub vev xaib

daim ntawv no txhais li cas

Meta tags, suav nrog Lub Npe, yog tsim los muab cov ntaub ntawv hais txog tus qauv ntawm nplooj ntawv web. Lawv tau qhia nyob rau hauv ib qho thaiv ntawm sab saum toj ntawm daim ntawv HTML.

Lawv muab tso rau hauv lub cev ntawm cov ntaub ntawv li no:


Lub npe rau nplooj ntawv no ntawm lub vev xaib…

Rau tus neeg siv, lawv feem ntau tsis pom - lawv muaj cov ntaub ntawv npaj rau kev tshawb fawb xyaw thiab cov neeg hlau, nrog rau lawv cov kev pab, tus tsim tawm qhia lub kaw lus seb cov ntaub ntawv muaj nyob hauv nws nplooj ntawv. Qhov tsuas pom meta tag yog Title. Qhov no yog lub npe ntawm lub vev xaib lossis nplooj ntawv, uas yog qhov tseem ceeb thaum muab cov nplooj ntawv hauv kev tshawb fawb xyaw.

meta tags
meta tags

Vim li cas koj yuav tsum xyuam xim rau lub npe tag

Vim kev tshawb nrhiav cav robotsindex cov HTML version ntawm nplooj ntawv, suav nrog nws cov ntsiab lus kev pabcuam, koj tsis tuaj yeem tsis quav ntsej lub npe meta tag - sau nws kom raug yuav pab koj nkag mus rau cov kab tshawb nrhiav saum toj kawg nkaus, thiab tseem ua kom yooj yim rau cov neeg siv ua haujlwm nrog lub xaib.

Daim ntawv meta no yog ib qho kev sib cais, uas txawv ntawm Cov Lus Qhia thiab Cov Ntsiab Lus - nws muaj qhov kaw thiab qhov qhib, nrog cov lus sib dhos:

Nws pom tau rau tus neeg siv thiab nws cov ntsiab lus tau tshwm sim nyob rau sab saum toj tab. Yog tias koj txav tus nas cursor hla nws, koj tuaj yeem pom cov lus piav qhia ntxaws, uas yog, txhua yam uas peb tau muab tso rau hauv daim ntawv no. Qhov no yooj yim heev rau tus neeg siv yog tias ob peb lub tab qhib hauv browser ib zaug.

Kuj, daim ntawv no yuav raug pom hauv qhov kev tshawb fawb nws tus kheej raws li lub npe ntawm lub xaib, yog li nws yuav tsum tsis txhob muaj "khoom khib nyiab" uas cuam tshuam nrog kev nkag siab ib txwm.

nrhiav qhov system
nrhiav qhov system

Tag tag

Yuav kom ua tiav qhov txuas mus rau nplooj ntawv hauv cov txiaj ntsig tshawb fawb, koj yuav tsum paub yuav ua li cas sau lub npe meta tag kom raug, thiab cov ntaub ntawv dab tsi yuav tsum suav nrog hauv nws, thiab dab tsi yuav yog superfluous.

Rau qhov pib, koj yuav tsum paub tias cov ntsiab lus ntawm daim ntawv no ncaj qha cuam tshuam rau nplooj ntawv qeb duas hauv cov txiaj ntsig tshawb fawb, thiab ua ke nrog cov lus piav qhia, nws tso cai rau lub tshuab tshawb nrhiav los tsim cov kab lus - cov ntawv nyeem uas tus neeg siv. pom thaum tshawb nrhiav nplooj ntawv.

Txoj cai thiab cov txheej txheem

Cov cai hauv qab no tuaj yeem txiav tawm raws lisau meta tag Title:

  1. Nws yuav tsum muaj feem cuam tshuam ncaj qha rau cov ncauj lus ntawm cov peev txheej.
  2. Nws muaj lo lus tseem ceeb ntsig txog lub xaib no.
  3. Nws yog ib qho tseem ceeb uas cov ntaub ntawv muab rau hauv daim ntawv yuav yooj yim rau tus neeg siv nkag siab - nws yuav tsum tsis txhob muaj cov ntawv nyeem tsis tau.
  4. Tim npe meta tag yuav tsum tsis yog tib yam li H1 lub ntsiab lus nyob rau ntawm nplooj ntawv web.
  5. Ib daim npe cais yog tsim thiab populated rau txhua nplooj ntawv.
  6. Qhov ntev ntev ntawm daim ntawv no tsis pub ntau tshaj 70 cim. Koj yuav tsum tsis txhob ntau tshaj qhov ntim no, vim hais tias nyob rau hauv cov ntaub ntawv no cov kev tshawb fawb snippet tej zaum yuav tsis tshwm sim kom raug.
  7. Koj yuav tsum tsis txhob overload lub cim nrog lo lus tseem ceeb - oversaturation nrog cov ntsiab lus tsis zoo cuam tshuam rau kev nyeem ntawv ntawm cov ntawv thiab tiv thaiv lub vev xaib kom nce siab hauv cov txiaj ntsig tshawb fawb.
  8. Yuav tsum tsis muaj ntaub ntawv ntxiv - cov ntaub ntawv dab tsi nkag thaum sau tag, peb yuav qhia ntxiv.
  9. Koj yuav tsum tau xyuam xim tshwj xeeb rau qhov tshwj xeeb ntawm daim ntawv no - nws qhov tsis tuaj yeem tiv thaiv nplooj ntawv kom nkag mus rau hauv cov txiaj ntsig saum toj kawg nkaus.

Cia peb saib cov ntsiab lus tseem ceeb thiab txiav txim siab yuav ua li cas sau cov npe meta tag.

meta tags pen
meta tags pen

Cov ntaub ntawv muaj nyob rau hauv tag

Yuav kom daim ntawv ua haujlwm kom raug rau qeb nplooj ntawv hauv lub tshuab tshawb nrhiav, koj yuav tsum xav txog seb cov ntaub ntawv twg yuav nkag mus rau hauv nws.

Nco ntsoov tias cov ntaub ntawv yuav raug nthuav tawm txawv ntawm cov browser sib txawv, yog li nws yog qhov zoo tshaj los txwv koj tus kheej rau qhov ntev ntawm cov ntsiab lus. Cov ntaub ntawv yuav phim tus neeg siv cov lus nug tseem ceeb, yog li cov lus tseem ceeb yuav tsum yog cov ntsiab lus tseem ceeb, thiab cov ntsiab lus yuav tsum tau muab tso tseg raws li qhov ua tau, tab sis cov ntsiab lus.

Cov ntsiab lus tseem ceeb uas meta tag yuav tsum muaj Title:

  1. Lub npe ntawm cov kev pabcuam lossis cov khoom koj muab. Nws yog ntshaw kom nyob rau ntawm qhov pib.
  2. Lub luag haujlwm rau kev hloov pauv yog hom kev hu rau kev ua rau tus neeg siv. Nws yuav muaj cov lus xws li "muas", "saib", "download" thiab cov zoo li.
  3. Qhov chaw - qhov twg cov khoom lossis kev pabcuam nyob hauv thaj chaw.
  4. Ntawm lub npe ntawm lub tuam txhab lossis tus neeg muab kev pabcuam - nws yog qhov zoo dua los tso rau ntawm qhov kawg ntawm cov lus piav qhia.
  5. Dots yuav tsum tsis txhob siv nyob rau hauv daim ntawv lo, thiab yog tias koj yuav tsum siv cov cim cim cim cim ua ib qho khiav ceev, nws yog qhov zoo dua los hloov nws nrog cov nyuv, qhov no koj tuaj yeem siv ib qho txiaj ntsig ntxiv.
  6. Txhawm rau cais cov ntawv sau semantic, ib txoj kab ntsug yog siv nyob rau hauv meta tag. Nws yuav zoo li no: "Kev ua rooj tog rau hauv tsev yog qhov yooj yim thiab pheej yig | Ua-nws-koj tus kheej rooj tog" (nws yog sau tsis muaj quotes hauv daim ntawv nws tus kheej).
  7. Tsis txhob muab lub ntsiab lus rau qhov kawg, tab sis koj tuaj yeem siv lub cim exclamation yog tias cov ntawv sau muaj qee yam kev hu rau kev nqis tes los yog qhia.

Txhawm rau txhawm rau txheeb xyuas cov ntsiab lus twg zoo dua ntxiv rau cov npe npe, nws yog qhov zoo tshaj plaws los siv cov kev pabcuam los ntawm Google thiab Yandex - Google AdWords thiab"Xaiv Yandex cov lus", feem.

yees duab programming
yees duab programming

Meta tag rau cov lus piav qhia khoom

Nws yog ib qho tsim nyog yuav tsum tau sau cov ntawv cim meta thaum sau cov khoom piav qhia, piv txwv li, hauv khw hauv online.

Thaum sau npe thiab piav qhia meta tags rau ib yam khoom, nws yog qhov zoo dua los ua raws li cov lus pom zoo hauv qab no:

Daim ntawv piav qhia qhia cov ntsiab lus tseem ceeb uas qhia lub tshuab tshawb nrhiav seb nplooj ntawv no hais txog dab tsi. Nws kuj ua ib qho snippet.

Qhia ib daim ntawv cais rau txhua nplooj ntawv khoom, piv txwv li:


5L txhuas lauj kaub 3L

Ob lub cim no yuav nyob ntawm nplooj ntawv sib txawv rau txhua yam khoom sib cais.

Ib txoj cai tib yam siv rau cov nplooj ntawv sib txawv ntawm tus lej.

Title thiab Description meta tags yuav tsum tsis sib xws.

Rau cov khoom lag luam, cov cim npe yog tsim los ntawm cov lus nug ntau tshaj plaws rau kev tshawb fawb xyaw uas tshwm sim feem ntau.

Lawv yuav tsum yog qhov tseeb thiab qhov tseeb, uas yog, tso tawm raws nraim cov khoom uas tau teev tseg hauv cov lus piav qhia.

Thaum piav qhia txog cov khoom lag luam, nws yog ib qho tseem ceeb tshwj xeeb uas yuav tsum nkag siab tias yuav sau cov npe meta tag li cas kom raug, vim tias qhov no cov lus piav qhia yuav tsum yog luv li sai tau, tab sis cuam tshuam cov ntsiab lus tseem ceeb, txwv tsis pub qhov no yuav cuam tshuam rau kev hloov pauv..

Rau tus qauv rau daim npav khoom hauv lub khw hauv online, koj tuaj yeem nqa cov qauv hauv qab no:

Title: Cov khoom npe thiab cov lus piav qhia luv luv ntawm daim npav + nqe + qhov chaw

Ib ob peb lo lus hais txog lwm yam meta tags

SEO optimization suav nrog ntau yam meta tags uas qhib rau lub sijhawm rau nplooj ntawv nce qib hauv kev tshawb fawb xyaw. Cov no yog Cov Npe, Cov Ntsiab Lus thiab Cov Lus Qhia meta tags. Lawv kuj tau muab tso rau hauv ib qho thaiv hauv lub cev ntawm daim ntawv html.

Title peb twb tau txiav txim siab - nws ncaj qha teeb lub npe ntawm lub vev xaib hauv kev tshawb fawb xyaw.

Kev piav qhia muaj cov lus piav qhia ntawm cov ntaub ntawv ntawm lub xaib thiab yog lub luag haujlwm los sau cov snippet. Nws yog ib qho tseem ceeb uas yuav tsum nco ntsoov tias cov snippet (cov lus piav qhia luv luv ntawm lub xaib ncaj qha hauv lub tshuab tshawb nrhiav) yuav tsis zoo li qub, nws yuav hloov pauv nyob ntawm qhov system thiab cov lus nug tshawb nrhiav. Nws lub hom phiaj tseem ceeb yog kom txaus siab rau tus neeg siv mus rau qhov chaw koj xav tau.

Cov Ntsiab Lus Tag muaj cov npe ntawm cov ntsiab lus tseem ceeb uas nyob rau ntawm nplooj ntawv koj tab tom nrhiav. Nrog nws cov kev pab, lub tshuab tshawb nrhiav teeb meem rau qhov chaw hauv qhov teeb meem tsim nyog rau cov lus nug tsim nyog.

Tom ntej, cia peb saib yuav ua li cas kom raug sau rau hauv Cov Lus Qhia, Cov Ntsiab Lus thiab Cov Npe meta tags kom lub xaib muaj kev hloov pauv zoo hauv kev tshawb fawb xyaw.

seo meta tags
seo meta tags

Tau qhov piav qhia tag

Raws li twb tau hais lawm, lub luag haujlwm tseem ceeb ntawm daim ntawv no yog tsim kom muaj ib qho kev ntxim nyiam rau tus neeg siv uas yuav txhawb kom tus neeg siv mus rau qhov chaw xav tau.

Daim ntawv no nyob rau tib qhov chaw raws li lwm cov cim meta, hauv daim ntawv thiab muaj cov lus hauv qab no:

Thaum sau daim ntawv no, nws yog qhov zoo dua los ua raws li cov lus pom zoo hauv qab no:

  1. Cov ntsiab lus yuav tsum yog qhov tseeb tab sisthaum nyeem tau raws li qhov ua tau. Nws yog qhov zoo tshaj plaws los qhia cov ntsiab lus tseem ceeb hauv cov ntsiab lus ntawm cov ntaub ntawv tseem ceeb ntawm nplooj ntawv, faib ua ob peb kab lus yooj yooj yim, lossis muab cov lus txais tos uas ntxias cov neeg siv (qhov no yog qhov zoo tshaj plaws muab tso rau ntawm nplooj ntawv tseem ceeb ntawm lub xaib lossis tus neeg sau ntawv. blog).
  2. Cov lus piav qhia hauv daim ntawv yuav tsum phim cov ntsiab lus ntawm lub xaib.
  3. Koj yuav tsum ua tiav qhov tshwj xeeb tshaj plaws ntawm cov lus piav qhia, txwv tsis pub lub xaib yuav tsis tau mus rau thawj nplooj ntawv ntawm kev tshawb fawb xyaw.
  4. Qhov muaj lossis tsis muaj cov yuam sij hauv daim ntawv teev npe no tau cuam tshuam me ntsis rau cov ntsiab lus ntawm nplooj ntawv, tsis zoo li lub npe meta tag, qhov twg lawv yuav tsum tau teev tseg yam tsis poob.
  5. Muab cov ntaub ntawv tseem ceeb tshaj plaws los ze rau qhov pib lossis nruab nrab ntawm cov lus piav qhia, vim tias daim ntawv qhia cov ntsiab lus yuav txawv ntawm cov browser sib txawv thiab cov cav tshawb nrhiav, thiab qee zaum ob peb lo lus kawg raug txiav tawm, yog li cov tus neeg siv yuav tsis tau txais cov ntaub ntawv tseem ceeb.

Cia peb mus rau qhov piav qhia ntawm cov cai sau rau hauv Cov Ntsiab Lus Tag.

ua haujlwm nrog html
ua haujlwm nrog html

Yuav ua li cas sau lo lus tseem ceeb

Daim ntawv no muaj cov ntsiab lus tseem ceeb uas lub vev xaib tshwm hauv cov txiaj ntsig tshawb nrhiav. Nws yuav zoo li no:

Daim ntawv no tau siv los cuam tshuam loj rau kev tshawb fawb xyaw, tab sis qhov no tau coj cov neeg tsim khoom thiab SEOs ua phem rau nws los ntawm kev ntxig cov ntsiab lus uas tsis muaj dab tsi cuam tshuam nrog cov ntsiab lus ntawm lub xaib los ntsuas lawv cov nplooj ntawv siab. Vim li no, dhau sijhawm, Google tau tso tseg kev siv cov ntaub ntawv los ntawm nws cov neeg siv tshawb nrhiav,Muaj feem xyuam rau daim ntawv no, tab sis xws li lub tshuab tshawb fawb loj xws li "Yandex" tseem nyob ntawm qhov chaw rau daim ntawv no. Qib ntawm nws cov cawv tsis zoo heev, tab sis nws yuav tsum tsis txhob raug saib xyuas tag nrho.

Yuav ua li cas thiaj ua tau zoo hauv daim ntawv no:

  1. Tsis txhob siv ntau lo lus tseem ceeb - tus lej zoo tshaj yuav nyob nruab nrab ntawm 3 txog 15.
  2. ib lo lus spam tsis txais tos, cov yuam sij yuav tsum sib txawv.
  3. Nws tseem ceeb heev rau daim ntawv no kom taug qab qhov tsis zoo ntawm cov ntsiab lus sau.
  4. Daim ntawv no tsis yog siv rau cov nplooj ntawv uas muaj cov ntaub ntawv qhia txog kev pabcuam uas tsis yog npaj los txheeb xyuas los ntawm kev tshawb fawb xyaw.

Tau txiav txim siab tag nrho cov ntsiab lus meta uas cuam tshuam rau txoj haujlwm ntawm lub xaib hauv cov txiaj ntsig tshawb fawb, cia peb rov qab mus rau lub npe tag.

Example of correct meta tags

Yuav kom tau txais ib lub tswv yim ntawm qhov tseeb qhov kawg yuav tsum zoo li nyob rau hauv lub cev ntawm ib daim ntawv HTML, cia peb saib ib qho piv txwv ntawm lub npe meta tag siv nrog rau lwm cov meta tags.


SEO-kev ua kom zoo los ntawm tus kws tshaj lij ntawm tus nqi qis. | Anton Antonov. Tel. (495) 123-45-67

Raws li koj tuaj yeem pom, hauv Lub Npe peb tau hloov lub npe, uas muab cov ntaub ntawv yooj yim txog cov kev pabcuam muab, cov logical blocks tau muab cais los ntawm qhov ntsug.

Cov lus piav qhia (Kev piav qhia meta tag) muaj cov ntawv nyeem uas yuav muab tso rau hauv cov kab lus sib txuas ntawm nplooj ntawv tshawb fawb. Nws suav nrog cov ntaub ntawv txhim khu kev qha, tsis dhau nrog cov ntaub ntawv tsis tsim nyog.

Tus meta tag muaj cov ntsiab lus tseem ceebcais los ntawm commas.

Nyob hauv kaw

Yog li, peb tau txiav txim siab txog cov ntsiab lus tseem ceeb uas yuav pab tau txawm tias cov neeg uas tsis tau ntsib yav dhau los lub vev xaib nce qib thiab SEO optimization los npaj lawv qhov chaw rau uploading rau lub network thiab qeb duas los ntawm kev tshawb fawb xyaw.

Muab peb cov lus pom zoo, koj tuaj yeem ua tiav cov txiaj ntsig zoo, thiab nplooj ntawv yuav tuaj yeem tau txais thawj nplooj ntawv ntawm kev tshawb fawb xyaw.

Pom zoo: